Monday, 10 August 2009

Price comparisons - treat with caution

I have commented before on the unwisdom of placing faith in holiday price "research". This weekend I spotting a table purporting to show how costs for travellers in the US had fallen as the £ regained some of its strength. It quoted the price of a bottle of beer at a touch under $6 or £3.43 (at last week's exchange rate of £1 = $1.70). Really? As I recalled it even in a US ski resort the going rate for a domestic beer was only about $4. And a quick check on line showed the average downtown bar price of draught or bottled beer at $2 - $3.

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