Friday, 3 January 2014

Silver travellers take more holidays

Baby boomers were the only consumers to travel more this year than in 2012, according to a new survey. On average, those in The 55-64 age group took more holidays than in the previous year, says the Association of British Travel Agents. “We expect holiday bookings to continue to be steady among this age group. It says that while confidence is returning to the travel market overall, most consumers will play it safe with their choices of destination and how the book. Many will stick to tried and tested countries but opt for different destinations within those countries, it predicts.  Some examples include: Sicily instead of Tuscany, Languedoc-Rousillon instead of the Cote D’Azur and Valencia instead of Barcelona.

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