Friday, 1 April 2016

Do holiday habits reveal EU voting intentions?

Portugal's Alentejo coast - does exploring make you more likely to be pre-EU?
How much do holiday habits tell us about who's like to vote to stay in the EU, and who's in favour of Brexit? If research commissioned by the trade publication Travel Weekly is to be believed, quite a lot. Those who detect an underlying tendency towards chauvinism among Brexiteers will have their prejudices confirmed by the finding that among Brits planning to holiday abroad this year the proportion in favour of staying in is ten percentage points higher than that rooting for an exit. Interestingly, the proportion likely to vote to remain increases among those intending to take more than one foreign trip. It may be simplistic but one could be forgiven for thinking that the more people travel abroad, the more pro-European they are. It is also reasonable to assume that, while conventional package holidays remain popular, faster growth in independent, DIY holiday arrangements reflects increased confidence in and familiarity with the European ethos. Certainly these frequent, inquisitive travellers, who are keen to explorer the less visited corners of European countries, are likely to be more acutely aware of the advantages of membership to travellers. Most noteworthy of these pluses have been an increase in the choice of low cost flights, compensation for air travellers delayed or overbooked, financial protection for people booking packages involving road or sea travel - and the European Health Insurance Card. Within the two groups highlighted as for or against Brexit there are inevitably nuances. The survey, which was carried out by research company TNS, found that older travellers were more likely to vote to leave but that wealthier holidaymakers and young adults were biased un favour of remaining.

No comments: